X3 Studios Blog

On the 18th and 19th of July we were very lucky to attend the 23rd edition of the International Biennial of Graphic Design from Brno. This Biennial is the oldest from all the similar events hosted in Europe, being well appreciated for the approached subjects, with a strong emphasis on typography, the foundation of graphic design. The special guests of this edition were Andrew Altmann (UK), Otakar Karlas (CZ), Zuzana Lednická (CZ), Daniel Van Der Velden (NL), Jonathan Barnbrook (UK) and Fumio Tachibana (JP). The book design gallery showcased extensive and innovative examples of printing techniques, type and paper (or other printing support), binding, which will most certainly open new communication channels in book design.

On one hand we were very impressed by how seriously design quality is treated in Europe, but on the other hand we were disappointed because we can’t attend such conferences and galleries in Romania. We can only hope that in the nearest future we, as a nation and industry, will also be able to appreciate and host similar events.

Today, 13th June 2008 we’ve updated www.bellevueresidence.ro with the Virtual Tour. The entire animation concept and development was created by our team during the past few months.

We present you the long awaited virtual tour feature we’ve promised. This allows those who are interested to foray virtually into the unique background of Bellevue Residence. As a novelty on this specific market in Romania, this virtual tour we’ve developed offers the visitor a real experience throughout a continuous presentation of the residential complex.

By adding this virtual tour feature to the Bellevue Residence website, the residential complex’s online presence is now complete; offering to those interested all the facilities for information (interactive presentation, media galleries and now, the virtual tour).

Today June 12th we launched www.poesis.ro.

This website was created for the first “boutique” hotel from Satu Mare. It is available in four languages, has a dynamic interface and adopts a minimalistic and sophisticated style where images create atmosphere.

Located in the town center, in a historical building, dated back in the XIXth century, Poesis is a small antiques “museum”. For those of you who are not familiar with its name, it stands for the first poetry magazine and association from Romania. Nowadays it also stands for the location (hotel and restaurant) where cultural events and gatherings take place.

Nowadays the most difficult thing to achieve is to be understood. Regardless of the industry or field we’re talking about, the background noise is so loud that most of our efforts are directed towards being heard. And when that miracle happens and the world actually listens, we usually lose ourselves. We got so used to shouting into the crowd, yelling out opinions and impressions, without being responsible for them (with all the other chaotic noise, who cares about one more voice).

Maybe that’s the reason why we, as a company, didn’t speak up in some situations others might have. We didn’t want to be part of a crowd too busy hearing only themselves and continuously arguing about their own purpose in life. But we forgot one thing: if we don’t speak out for ourselves, others will. Of course, that does have its advantages, but in the end, your voice should be the one that matters, not the interpretation by others.

And that’s how this blog was born. Its main and foremost purpose is to offer all relevant information about X3 Studios, about who we are and how we think, for all who wish to know us. Not everybody will agree with us at all times - and I really hope you don’t; however, this blog will represent X3 Studios 100% (except Sorin’s daily jokes that would need a whole new approach)

Today, June 11, we launched the official X3 Studios blog in English! We translated most of the posts from the past 6 months for your reading pleasure. In the name of the entire team, I welcome you and have fun!

Today the 10th of June 2008 we launched www.highclassevents.ro, a website we created for High Class Events from Timişoara, a company specialized in organizing any type of event.

On the site, visitors can find latest news about the company, the company’s list of services provided and of course an extensive image gallery showcasing images from events that were organized.

Friday the 6th of June 2008 we launched www.treswhitesupreme.ro, a showcase microsite for Opalescence TrèsWhite Supreme, a top product in dental cosmetics. Opalescence is the world leader when it comes to teeth whitening products, brought in Romania by Diviodent.

On the site, visitors can find product characteristics, usage instructions, recommendations and warnings, or can order the products online.

A process that we started a few months ago is maturing bit by bit - and the first signs are starting to show. I shall return with more details! But for the moment, stay close ;).